Do your colourful photos and writing follow the numbers?
Today, at the start of August, I am sharing a secret.
South Africans are protective. You can understand that. Between politics, economic factors, a scarcity mindset exists. We protect our hard-earned rands.
The USA thrives on marketing and advertising because of one thing, competition.
If you share, you empower. If you help, you educate. If you invite, you build relationships. Confidence is not arrogance. It is the mindset that follows when you back yourself. If you deliver results, your process works.
Businesses, entrepreneurs and sole proprietors want to grow. To create results with visuals, copywriting, and marketing, you need the numbers. Few people I talk to about marketing share their numbers.
If you don’t test, split test and retest. You shoot into the dark.
As a photographer, I love capturing photos. It is second nature for me. It is relaxing to enjoy a visual moment. Shooting into the dark is carefree.